Our Planet Needs Your Help

Humans are spending materials like they are infinite but they are not. Natural resources are decreasing rapidly, while we create huge waste that is it hard to get rid of. Food waste is one of the huge problems the world has been trying to solve for decades.

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According to the report by the Food and Agriculture Organization (FAO) of the United Nations, it has been estimated that approximately one third of all food produced worldwide goes to waste. This amounts to about 1.3 billion tons of food wasted per year. In developing countries where people are facing starvation and malnutrition, the problem is much more serious.

It is important to find a solution for this problem. Be Klear believes that sustainability is the only way we should strive toward to live peacefully and cheerfully with the world. There are numbers of green methods to save environment and one of the models Be Klear is applying is the BCG model.

The BCG Model

BCG Model is the method that has been promoted recently by Thai government which aims toward sustainability and saving the environment and planet as a whole.

B

Bio Economy

the combination of technology, invention and biology resources to maximize produce value.

C

Circular Economy

the strategy aiming to create zero-waste economy. Reusing resources and improving the manufacturing process.

G

Green Economy

Aims to create an impact to the earth in a sustainable way where human can live with nature in a meaningful way.

BCG and Be Klear

People know the importance of saving the planet as they witness lots of effect from climate change such as ice is melting in the north and south pole, the weather becomes hotter each year or even the annual deadly PM2.5 air pollution. Be Klear aims to serve the great cause of saving planet by fully integrate BCG model into our product.

B

Bio Economy

Be Klear utilizes the rhizome of cassava, which normally is a waste of cassava as manufacturer cannot use them in the process, with our technology to create a breakthrough natural home-use vegetables and fruits wash innovation.

C

Circular Economy

Be Klear purchases the rhizome of cassava from the local farmers which in return, produce value from what would be wasted and create a zero-waste cycle. Increasing income for local farmers so this money is circulated back into nation's economy.

G

Green Economy

Be Klear creates a 100% natural product so you can wash your vegetables and fruits with 0 chemical involved. Not only you will have clean vegetables and fruit on every plate, you are also not draining any more chemical into the river which can have an impact to the environment.

Learn more about BCG and Be Klear

You can find more info about BCG economy model on NSTDA website or if you are curious about how Be Klear can keep your vegetables and fruits last longer, we've got you covered.

NSTDA Thailand Website How Can Be Klear Help Keep Your Veggies Fresh Longer ?