Ann, the founder of Be Klear, got the business idea from her real-life scenario. Her mother was diagnosed with brain tumor that she had to undergo an emergency surgery. After rehabilitation from tube feeding, the nutritionist of Bhumibhol Adulyadej Hospital taught her about nutrition-rich recipe for patient which is clean, safe and rich in nutrients. The nutritionist highly suggests that Ann should be mindful about cleanliness of vegetables and fruits.
Our Food is The Answer
Nowadays, we have to admit that we can barely escape all the contaminants and chemicals in fruits and vegetables which, in return, is the root cause of tumor and other sickness. The nutritionist of Bhumibhol Adulyadej Hospital insists that Ann should put food cleanliness as her top priority. Ann started researching about vegetables and fruits washing on the internet and found out about the surprising truth.
During the vegetable washing research...
Even though, Thai people are aware and consider health as their priority especially consuming more of vegetables and fruits daily (the clean food diet) but most of the farmers still use chemicals to prevent pests on their produce. However, it is not their fault because they have to keep their maintenance cost low according to their budget.
Therefore, we have to find the method to safely consume our vegetables and fruits, including buying organic or hydroponic vegetables and also, a way to reduce contaminants and chemicals by washing our vegetables and fruits, which consists of:
Running tap water through veggies
Soak vegetables in plain water
Soak vegetables in baking soda
Soak vegetables in vinegar
Washing fruits with Potassium Permanganate
Using chemical solutions designed for veggies wash product
When compare each method's efficacy, we can find various results depending on the types and concentration of the contaminants. This is not even include if we really wash our fruits or vegetables the right way or not.
Becomes Be Klear
Discover Natural Way of Washing
After Ann's mom left the hospital, she had been on trial and error with many veggies wash products on the market. However, the results were not as expected. After she found out about Activated Carbon, she did some research on it. Its property to absorb contaminant and toxic is her Eureka moment. After an intensive research, she, then, manufactured and tried it by herself and found out that activated carbon can magically revives old vegetables to look fresh and crispy again. She then took the result and collaborated with Faculty of Public Health, Mahidol University, hoping that this would benefit all the households and restaurants to provide clean-and-fresh vegetables and fruits for everyone.
Wonder What's Going On Before Your Foods Are Served?
Despite being a natural product, fruits and vegetables may not be as clean as you think they would. Let us learn about their journey together!
